SILVER
Perfect for small businesses
GOLD
For growing businesses
PLATINUM
For large businesses
INTERNATIONAL
For Foreign Clients
| One-time Campaigns | ✔ | ✔ | ✔ | ✔ |
| Ongoing Campaigns | ✔ | ✔ | ✔ | ✔ |
| Advanced Campaign Triggers | ✔ | ✔ | ✔ | ✔ |
| Campaign Auto Retires | ✔ | ✔ | ✔ | ✔ |
| Click Tracking (Templates sent in campaigns) | ✔ | ✔ | ✔ | ✔ |
| Conversion Tracking via custom events | ✔ | ✔ | ✔ | ✔ |
| Post-reply-flows for campaigns | Opt-Out Flow, Send Products, Send Interactive List, Send Custom Reply, Send Workflow | Opt-Out Flow, Send Products, Send Interactive List, Send Custom Reply, Send Workflow | Opt-Out Flow, Send Products, Send Interactive List, Send Custom Reply, Send Workflow | Opt-Out Flow, Send Products, Send Interactive List, Send Custom Reply, Send Workflow |
| Template Types | Upto 10 Buttons, Catalog, LTO, Carousel, WA Form, WA Pay | Upto 10 Buttons, Catalog, LTO, Carousel, WA Form, WA Pay | Upto 10 Buttons, Catalog, LTO, Carousel, WA Form, WA Pay | Upto 10 Buttons, Catalog, LTO, Carousel, WA Form, WA Pay |
| CTWA Ads – Launcher | ✔ | ✔ | ✔ | |
| CTWA Ads – Pass Conversion Data to Meta | ✔ | ✔ | ✔ | |
| WhatsApp Forms Creation | ✔ | ✔ | ✔ | |
| WhatsApp Forms Sending |
| Shared Team Inbox | ||||
| Chats Auto-assignment | Load Equalizing Assignment Within Chatbot | Load Equalizing + Custom Field Based | Load Equalizing + Custom Field Based | |
| Conversation Analytics | ✔ | ✔ | ✔ | |
| Agent Performance Analytics | ✔ | ✔ | ✔ | |
| Chatbot Builder | Basic Linear Chatbot | Advanced Flows, API, Auto-assign | Advanced Flows, API, Auto-assign | |
| WhatsApp Forms – Creation | ✔ | ✔ | ✔ | |
| WhatsApp Forms – Auto Replies | ✔ | ✔ | ✔ | |
| AnswerBot | 4 runs (max 5 URLs) | 6 runs (max 5 URLs) |
| Create WhatsApp Catalog | ✔ | ✔ | ✔ | |
| WhatsApp Checkout Bot | ✔ | ✔ | ✔ | |
| Order Management Panel | ✔ | ✔ | ✔ | |
| WhatsApp Pay | ✔ | ✔ | ✔ | |
| Permissioning – Roles | ✔ | ✔ | ✔ | |
| Bulk Upload Contacts | ✔ | ✔ | ✔ | ✔ |
| Send Payment Links | ✔ | ✔ | ✔ | ✔ |
| Order Update Notifications | ✔ | ✔ | ✔ | ✔ |
| Simple Abandoned Checkout | ✔ | ✔ | ✔ | ✔ |
| Multiple Abandoned Checkout | ✔ | ✔ | ✔ | |
| Winback Notifications | ✔ | ✔ | ✔ | |
| CoD to Prepaid Flow | ✔ | ✔ | ✔ | |
| Auto-sync Shopify Contacts | ✔ | ✔ | ✔ | ✔ |
| Auto-sync Shopify Catalog | ✔ | ✔ | ✔ |
| Public APIs | Track, Template Send, Non-Template Send, Get Users, Chat Assign, Create Template, API Campaign | Track, Template Send, Non-Template Send, Get Users, Chat Assign, Create Template, API Campaign | Track, Template Send, Non-Template Send, Get Users, Chat Assign, Create Template, API Campaign |
| Public Webhooks | Account Alerts, Template Alerts, Delivery Status, Carts & Orders, Payment Confirmations | Account Alerts, Template Alerts, Delivery Status, Carts & Orders, Payment Confirmations, Incoming Messages, Chatbot Messages | Account Alerts, Template Alerts, Delivery Status, Carts & Orders, Payment Confirmations, Incoming Messages, Chatbot Messages |
| Onboarding & Setup | Self-serve | Assisted | Assisted | Assisted |
| Free Apps | Shopify & Any 1 of Razorpay, PayU, Woocommerce | Shopify + 3 Apps (Razorpay, PayU, Webengage, Moengage, etc.) | Unlimited | Unlimited |
| Custom Fields | 15 unique fields free | 25 unique fields free | 30 unique fields free | Unlimited |
| Custom Events | 5 unique fields free | 7 unique fields free | Unlimited | |
| Custom Tags | 15 unique tags free | 30 unique tags free | 45 unique tags free | Unlimited |
| Access Permissions for Agents | ✔ | ✔ | ✔ | |
| Team Creation | Coming Soon | Coming Soon |